Many TVs are discounted for Black Friday, but finding those which offer genuine value for money can be more difficult.
Fortunately, the Philips 50PUS6504 does just that, with a tidy discount on the 50-inch model making it now available for £299. This is the cheapest it's ever been, slashing almost £200 off its original selling price.
Click here to get the Philips 50PUS6504 deal on Amazon. It is also available at Argos, but only for the higher price of £349.
At under £300, it represents one of the most affordable options if you're looking to replace a dated living room TV. However, don't let the low price fool you, as this 4K monitor offers everything most people are looking for in a modern TV, with stunning visuals and all the latest smart functionality.
All your favourite streaming services are here (minus Now TV), while the built-in speakers feature Dolby Atmos for high sound quality even without a separate soundbar.
What's more, it's got great future-proofing having only been released a few months ago.
This deal is just one of a huge number of tech items which have significant discounts on Amazon. Following a mammoth week of Black Friday sales, the retail giant is now holding three days of Cyber Monday promotions.
See our comprehensive round-up of the best Cyber Monday deals.
All this means we expect this TV to return to its regular price come Tuesday, so it's worth taking the plunge before then if you're seriously considering it.
While you're here, check out our round-up of the best TV deals.