After a long wait, the Apple TV line is finally getting an upgrade. The next generation of the Apple TV 4K is due to hit shelves soon, and will boast the new A12 Bionic chip, support for HDR content with high frame rates and a brand-new Siri remote control.

Most of the core things about the 6th generation Apple TV will remain the same. You’ll still get the same interface, and the ability to access the likes of Apple TV+, Apple Arcade, Apple Music, Apple Fitness+ and more.

But when can you get hold of it? We’ve rounded up everything you need to know. You can read more about the specs of the Apple TV 4K here and check out where to pre-order the brand-new Apple AirTag.

When will the new Apple TV release?

There’s not long to wait now, because the 2021 Apple TV 4K will release sometime in the 'second half of May' – we’re still waiting on the specific day.

If you want the Apple TV 4K as soon as it's available, you can purchase it right now. As of Friday 30 April 2021, the device is eligible for pre-order.

How much does the Apple TV 4K cost?

There’s two storage options for the Apple TV 4K, coming in at the following price points:

  • 32GB - £179/$179
  • 64GB - £199/$199


Where can I pre-order the Apple TV 4K in the UK and US?

Pre-orders for the new Apple TV 4K are live now. The only place we've found selling them ahead of release data is Apple itself -  the devices is available to buy from the UK and US sites now.

We we haven't heard anything about pre-orders from third-party retailers, although it'll likely be available from big stores once it goes on sale. We're talking Amazon, Argos and Currys in the UK, as well as Best Buy and Target in the US.

We’ll add in buy links here once they become available. However, if you’d like to check out stores for yourself, here’s the best places to look for UK buyers:

Meanwhile US buyers will likely be able to pick up the Apple TV 4K from the following retailers:

Make sure to check back here in the run-up to release day to get your new Apple TV 4K secured. In the meantime, you can also see how the current Apple TV 4K stacks up to rivals such as Roku and Amazon Fire TV in our article of the best streaming sticks and set-top boxes.